Last Modified: July 9, 2026

Privacy Policy

Introduction

This Privacy Policy explains how Sunny Butler ("we," "our," "us," or the "Company") collects, uses, stores, shares, and protects information from users who access our website, submit forms, request services, communicate with us, or otherwise share personal information with us (collectively, "Users," "you," or "your").

By using our website, submitting an intake form, requesting a quote, booking a service, communicating with us, or otherwise engaging with Sunny Butler, you consent to the collection, storage, use, disclosure, and other processing of your information as described in this Privacy Policy.

We encourage you to read this Privacy Policy carefully so you can make informed decisions about how you interact with our website and services.

Grounds for Data Collection

Processing your personal information is necessary for us to:

• Provide cleaning, home management, short-term rental turnover, decluttering, and related services;
• Respond to your requests, quotes, bookings, support messages, and account inquiries;
• Perform our contractual obligations to you;
• Protect our legitimate business interests;
• Improve our website, client experience, marketing, and operations;
• Comply with applicable legal, tax, financial, insurance, and regulatory obligations.

"Personal Information" means information that identifies, relates to, describes, or could reasonably be linked to an individual or household.

Information We Collect

We may collect two general types of information from Users.

1. Non-Personal Information

Non-Personal Information is information that does not directly identify you. This may include aggregated, anonymized, or technical information related to your use of our website or services, such as:

• Browser type;
• Device type;
• Operating system;
• Language preference;
• Access times;
• Pages viewed;
• Clicks and browsing activity;
• General usage patterns;
• Website performance data.

We use this information to improve website functionality, personalize the user experience, evaluate service demand, and better understand how Users interact with our website.

2. Personal Information

Personal Information is information that identifies you or could reasonably be used to identify you. This may include:

• Name;
• Email address;
• Phone number;
• Service address;
• Billing address;
• Payment-related information;
• Service preferences;
• Property details relevant to service delivery;
• Access instructions, such as entry notes, parking details, gate codes, or alarm instructions;
• Photos, notes, or files you provide related to your property or service request;
• Communications with us;
• Account, booking, invoice, and service history;
• Device information, such as IP address, approximate geolocation data, unique device identifiers, browser information, and activity through the website.

Form and Input Data

We collect information you enter into forms on our website, client portal, or other intake systems. This may include contact details, service selections, property information, preferred scheduling details, special instructions, and other inputs.

We may also capture partially completed or abandoned form entries. This helps us follow up on service requests, troubleshoot form performance, improve user experience, and better understand where Users may need assistance.

How We Receive Information About You

We may receive your information from several sources, including:

• When you voluntarily provide information through our website, forms, client portal, email, phone, SMS, or other communication channels;
• When you partially or fully complete forms, including forms that are not submitted;
• When you request a quote, book a service, submit account instructions, or contact customer support;
• When you use or access our website or services;
• From service providers, payment processors, scheduling tools, analytics providers, advertising platforms, communications platforms, and other third-party tools used to operate our business;
• From public records or third-party sources where permitted by law.

We do not rent or sell Users' personal information. We only share information as described in this Privacy Policy or as otherwise permitted or required by law.

How We Use Information

We may use the information we collect for the following purposes:

• Communicating with you about services, quotes, bookings, estimates, invoices, account updates, and support requests;
• Providing cleaning, home management, decluttering, move-in cleaning, short-term rental turnover, and related services;
• Following up on partially completed service requests or quotes;
• Sending appointment reminders, service updates, arrival notices, invoice reminders, and customer support messages;
• Keeping you informed about current updates, offers, promotions, and services, where permitted;
• Improving our website, forms, client portal, service experience, and internal operations;
• Personalizing your experience with our website and services;
• Processing payments, invoices, refunds where applicable, accounting records, and related financial operations;
• Conducting statistical, operational, marketing, and analytical research;
• Serving advertisements, measuring ad performance, and retargeting Users where permitted;
• Protecting our rights, property, safety, clients, team members, contractors, and service providers;
• Detecting, preventing, or responding to fraud, unauthorized access, illegal activity, security issues, or misuse of our services;
• Complying with legal, regulatory, insurance, tax, and financial obligations.

Sharing Information with Service Providers

We may share Personal Information with trusted third-party providers, contractors, subcontractors, affiliates, and business partners as necessary to operate our business and provide services. These parties may assist with:

• Hosting and operating our website;
• Managing forms, bookings, quotes, and client communications;
• Providing services requested by you;
• Processing payments and invoices;
• Sending emails, SMS messages, reminders, and customer support communications;
• Storing and processing information on our behalf;
• Performing analytics, diagnostics, marketing, advertising, retargeting, and reporting;
• Supporting customer service, scheduling, route planning, quality control, and internal operations;
• Maintaining business records, accounting, insurance, compliance, and legal documentation.

We require service providers to handle information responsibly and use it only for the purposes for which it was provided, subject to applicable law and contractual obligations where relevant.

Legal Disclosures

We may disclose information if we believe in good faith that disclosure is helpful, required, or reasonably necessary to:

1. Comply with applicable law, regulation, legal process, subpoena, court order, governmental request, or regulatory requirement;
2. Enforce our policies, agreements, service terms, or other rights;
3. Investigate, detect, prevent, or take action regarding illegal activities, suspected fraud, security issues, or wrongdoing;
4. Establish, exercise, or defend legal claims;
5. Protect the rights, property, or safety of Sunny Butler, our Users, clients, team members, contractors, service providers, or third parties;
6. Cooperate with law enforcement agencies, regulators, insurers, or legal advisors;
7. Enforce intellectual property, contractual, or other legal rights.

User Rights

Depending on your location and applicable law, you may have the right to request that we:

1. Confirm whether we process Personal Information about you;
2. Provide access to Personal Information we maintain about you;
3. Provide a copy of information you directly provided to us in a structured, commonly used, machine-readable format;
4. Correct inaccurate or incomplete Personal Information;
5. Delete certain Personal Information;
6. Object to or restrict certain processing of your Personal Information;
7. Withdraw consent where processing is based on consent;
8. Lodge a complaint with a supervisory authority, where applicable.

These rights are not absolute and may be subject to our legitimate business interests, contractual obligations, legal requirements, security needs, and recordkeeping obligations.

To exercise your rights or request more information, please contact us using the contact information provided on our website.

Retention

We retain Personal Information for as long as reasonably necessary to provide services, maintain client records, complete transactions, resolve disputes, enforce agreements, support business operations, comply with legal and regulatory obligations, and protect our rights.

Retention periods depend on the type of information collected, the reason it was collected, the nature of our relationship with you, and applicable legal, accounting, tax, insurance, and operational requirements.

We may correct, supplement, update, or remove incomplete or inaccurate information at our discretion and as required by applicable law.

Cookies and Similar Technologies

We and our trusted partners may use cookies, pixels, tags, analytics tools, and similar technologies when you visit our website or access our services.

A cookie is a small piece of information assigned to your device while you are viewing a website. Cookies help websites operate efficiently and may be used to:

• Enable normal website functionality;
• Remember preferences;
• Improve navigation;
• Personalize your experience;
• Measure website performance;
• Understand how Users interact with our website;
• Support advertising, marketing, and retargeting efforts.

Types of Cookies We May Use

• Session cookies: Stored temporarily during a browsing session and deleted when your browser is closed.
• Persistent cookies: Stored on your device for a fixed period and used to remember preferences or recognize repeat visits.
• Third-party cookies: Set by third-party services that support website analytics, advertising, embedded content, or other functionality.

Cookies do not necessarily contain information that personally identifies you, but information obtained from cookies may be linked to Personal Information we maintain about you.

You may disable or remove cookies through your browser or device settings. If you disable cookies, some website features may not work properly and your experience may be limited.

Google Analytics and Analytics Tools

We may use Google Analytics or similar analytics tools to collect information about website usage, including how often Users visit the website, what pages they view, how they interact with forms, and other usage patterns.

We use this information to improve our website, services, marketing, and user experience. Google Analytics may collect your IP address and other technical information. Google's use and sharing of information collected through Google Analytics is governed by Google's applicable terms and privacy policies.

Third-Party Websites and Services

Our website, client portal, messages, or materials may contain links to third-party websites, platforms, tools, or services. This Privacy Policy applies only to information collected by Sunny Butler and does not apply to the practices of third parties we do not own or control.

We encourage you to review the privacy policies and terms of any third-party websites or services you choose to use.

How We Safeguard Your Information

We take reasonable steps to protect the information we collect and maintain. We use administrative, technical, and organizational safeguards designed to reduce the risk of unauthorized access, misuse, loss, disclosure, alteration, or destruction of information.

However, no website, system, transmission, or storage method is completely secure. We cannot guarantee absolute security or warrant that unauthorized access, hacking, data loss, or misuse will never occur.

Transfer of Data

Some of our service providers, systems, or data recipients may be located outside your state, country, or region. By using our website or services, you acknowledge that your information may be transferred to, stored in, or processed in locations where privacy laws may differ from those in your jurisdiction.

Where required, we take steps designed to ensure appropriate protections for transferred information.

Advertisements and Retargeting

We may use third-party advertising technologies to serve advertisements when you access our website or other websites. These technologies may use information about your activity on our website and other online services to show advertisements that may be relevant to your interests.

You may opt out of many third-party advertising networks, including those operated by members of the Network Advertising Initiative ("NAI") and the Digital Advertising Alliance ("DAA"), by visiting:

• Network Advertising Initiative Opt-Out
• Digital Advertising Alliance Opt-Out

Marketing Communications

We may use your Personal Information, such as your name, email address, phone number, service history, and preferences, to send promotional materials, service updates, offers, newsletters, or other information about Sunny Butler services that may interest you.

Out of respect for your privacy, we provide ways to opt out of marketing communications where required. If you unsubscribe from marketing emails or texts, we will remove your email address or phone number from the relevant marketing distribution list.

Please note that even if you opt out of marketing communications, we may still send important non-marketing communications, including appointment reminders, service notices, invoices, billing updates, customer support messages, safety notices, administrative messages, and legal notices.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes except as necessary to support Sunny Butler's own communications, operations, and service delivery, or as otherwise permitted by law.

SMS and Text Messaging Consent

By providing your phone number to Sunny Butler through our website, intake forms, client portal, booking process, quote request, account setup, or other communication channels, you agree that Sunny Butler may send you SMS/text messages related to your inquiry, account, services, appointments, estimates, invoices, support requests, and promotional offers where permitted.

Message frequency may vary depending on your service schedule, account activity, and communication preferences. Message and data rates may apply.

You may opt out of marketing text messages at any time by replying STOP where supported. After you send STOP, we may send a confirmation message that you have been unsubscribed. You may reply HELP for assistance where supported, or contact us using the contact information provided on our website.

Carriers are not liable for delayed or undelivered messages.

Corporate Transactions

We may share or transfer information in connection with a corporate transaction, including a merger, acquisition, financing, reorganization, sale of assets, transfer of business operations, bankruptcy, or similar event. In such circumstances, the acquiring or successor organization may assume the rights and obligations described in this Privacy Policy.

Minors

Our website and services are not designed for or directed to children. We do not knowingly collect Personal Information from minors without appropriate consent from a parent or legal guardian.

If a parent or guardian believes a minor has provided us with Personal Information without consent, please contact us using the information provided on our website so we can take appropriate steps.

Updates or Amendments to This Privacy Policy

We reserve the right to amend, revise, or update this Privacy Policy periodically. Material changes will be effective when posted or otherwise communicated, unless a later effective date is stated.

The most recent revision date will be reflected in the "Last Modified" section. Your continued use of our website or services after updates are posted constitutes your acknowledgment of the revised Privacy Policy.

How to Contact Us

If you have questions about this Privacy Policy, the information we collect, or how we use your information, please contact us using the contact information provided on our website, click here.

General Terms of Service

We're happy to be your cleaning and home management partner at Sunny Butler. Please read these Terms of Service carefully. By submitting an intake form, requesting a quote, booking a service, using our website, accessing a client portal, or engaging our services, you agree to these terms.

Scope of Services

Sunny Butler provides professional cleaning, home management, decluttering, move-in cleaning, short-term rental turnover, and related services for residential and commercial clients in Washington, DC, surrounding areas, and any additional service areas we may support.

Services may include, but are not limited to:

• Regular maintenance cleaning;
• Deep cleaning;
• Move-in and move-out cleaning;
• Decluttering and organizing support;
• Short-term rental turnover;
• Home management assistance;
• Related support services requested by clients and accepted by Sunny Butler.

We may modify, expand, suspend, or discontinue services at our discretion.

Service Agreement

By submitting an intake form, requesting a quote, approving an estimate, booking an appointment, allowing us to perform services, or otherwise engaging Sunny Butler, you agree to be bound by these Terms of Service and any applicable service-specific terms, estimate details, invoices, written instructions, or policies communicated to you.

These terms constitute a legally binding agreement between you and Sunny Butler.

Quotes, Estimates, and Price Adjustments

We aim to provide accurate, transparent pricing. However, quotes and estimates may be based on information you provide, property condition, square footage, service type, frequency, photos, access details, expected scope, and other assumptions.

We reserve the right to adjust pricing, charge hourly, reschedule, or decline service if:

• The property condition or service scope differs from the information provided;
• The estimated time, labor, or supplies required is significantly higher than expected;
• There are safety, access, biohazard, pest, hoarding, construction debris, excessive clutter, or other concerns;
• Required utilities, parking, or access are unavailable;
• The requested work falls outside our service scope.

If a price adjustment is needed, we will make reasonable efforts to notify you by phone, email, SMS, or other available communication method before proceeding where practical.

Parking, tolls, special disposal fees, required supplies, or other service-related costs may be added to your invoice when applicable.

Payment

Payment is due at the time of service, upon invoice receipt, or according to the payment terms stated in your estimate, invoice, service agreement, or client account.

We may accept ACH, credit card, debit card, check, or other approved payment methods. Accepted payment methods may change at our discretion.

You agree to provide accurate billing information and authorize Sunny Butler or its payment processors to charge approved payment methods for services, deposits, cancellation fees, late fees, recurring services, add-ons, and other amounts owed.

Late, failed, disputed, or returned payments may result in service suspension, cancellation, additional fees, collection activity, or refusal of future service.

Cancellation and Rescheduling

We understand that schedules change. If you need to cancel or reschedule, please provide at least one business day's notice before your scheduled service.

If proper notice is not provided, or if our team arrives and cannot perform the service due to lack of access, unavailable utilities, unsafe conditions, missing instructions, or other client-controlled issues, we may charge a cancellation, lockout, or trip fee.

Examples include:

• No key, code, concierge authorization, or access method provided;
• No running water or electricity;
• Pets not secured;
• Parking or building access unavailable;
• Client cancels after the notice window;
• Conditions make the service unsafe or outside scope.

Access to Property

You are responsible for ensuring we can access your home, business, building, unit, or service area at the scheduled appointment time. You may need to provide a key, lockbox code, door code, alarm code, concierge instructions, parking details, gate access, or other entry information.

If we cannot access the property, we may cancel or reschedule the service and charge an applicable fee.

You are responsible for ensuring that any access instructions provided are accurate and authorized.

Delays and Arrival Windows

We make every effort to arrive on time. However, traffic, parking, weather, prior jobs, building access, supply needs, and other circumstances may cause delays.

Our cleaning technicians and service providers are allowed an arrival window, generally up to two hours, unless a different window is communicated. We will make reasonable efforts to keep you informed of significant delays.

Cleaning Supplies and Equipment

Sunny Butler provides standard cleaning supplies and equipment needed to perform most services.

If you prefer that we use specialty products, client-provided products, or specific equipment, you must tell us in your special account instructions before service. We are not responsible for damage, poor results, allergic reactions, surface reactions, or other issues caused by products, tools, or equipment provided or requested by the client.

We reserve the right to decline the use of any product, tool, or equipment we believe is unsafe, ineffective, inappropriate, unlabeled, expired, or likely to cause damage.

Client Responsibilities Before Service

To help us deliver efficient, high-quality service, you agree to:

• Provide accurate service details, property information, and access instructions;
• Secure valuables, fragile items, cash, jewelry, documents, firearms, medications, and sensitive items;
• Secure pets before arrival;
• Provide running water, electricity, and safe working conditions;
• Notify us of delicate surfaces, damaged items, special materials, or areas requiring extra care;
• Disclose known hazards, pests, biohazards, mold, bodily fluids, needles, unsafe conditions, or other risks;
• Ensure service areas are legally accessible and authorized for us to enter.

Pets

We love pets, but they must be secured during service for the safety of our team, your pets, and your property.

If a pet interferes with service, creates a safety concern, escapes, becomes aggressive, or prevents access, we may pause, skip areas, reschedule, or refuse service. Sunny Butler is not responsible for pets that are unsecured, escape, become injured, soil cleaned areas, or otherwise interfere with service.

Safety, Biohazards, and Right to Refuse Service

We reserve the right to refuse, stop, pause, or reschedule service if we determine that conditions are unsafe, unsanitary, outside scope, or inappropriate for our team.

This may include, but is not limited to:

• Biohazards;
• Human or animal waste;
• Blood or bodily fluids;
• Active pest infestations;
• Mold or hazardous materials;
• Needles or drug paraphernalia;
• Hoarding-level clutter;
• Excessive trash or debris;
• Fire, smoke, or water damage;
• Aggressive pets;
• Harassment, threats, or unsafe behavior;
• Lack of utilities;
• Unsafe temperatures, structures, or working conditions.

Fees may still apply if service cannot be completed due to conditions that were not disclosed in advance.

Satisfaction Guarantee

We want you to be happy with your service. If something was missed or not completed to the agreed scope, please contact us within 24 hours of your appointment.

We may request details, photos, or other information so we can assess the concern. If appropriate, we may offer a correction re-clean or other remedy at our discretion.

Our satisfaction guarantee applies to the agreed service scope and does not cover:

• Items or areas not included in the original service;
• Conditions that reoccur after service;
• Damage or issues caused by third parties, pets, guests, tenants, weather, construction, pests, or client-provided products;
• Expectations not communicated before service;
• Services where access or time was limited by the client.

Refund Policy

Because cleaning and home services are personal, labor-based, and condition-dependent, we generally do not offer refunds once service has been performed.

If you are not satisfied, our satisfaction guarantee is the primary remedy. We will review concerns in good faith and determine whether a correction re-clean, credit, partial adjustment, or other remedy is appropriate at our discretion.

Damages, Breakage, and Liability

We take care when performing services, but accidents can happen. Sunny Butler is insured and bonded where applicable; however, we are not responsible for:

• Pre-existing damage;
• Wear and tear;
• Improperly installed, loose, unstable, or already damaged items;
• Items not properly secured before service;
• Fragile, sentimental, irreplaceable, high-value, or delicate items not disclosed in advance;
• Damage caused by client-provided products, tools, or instructions;
• Damage to surfaces or materials that are not properly sealed, maintained, labeled, or disclosed;
• Loss or damage caused by third parties, pets, guests, tenants, building staff, or other service providers.

You must report any alleged damage within 24 hours of service. We may request photos, documentation, or an opportunity to inspect the issue. Failure to report damage promptly may limit our ability to investigate or provide a remedy.

Confidentiality and Privacy

We respect your privacy and property. We will not intentionally share information about you, your home, your account, or your property except as needed to provide services, operate our business, comply with law, work with trusted service providers, or as described in our Privacy Policy.

Photos, Notes, and Service Documentation

We may take photos, notes, checklists, or other documentation related to service delivery, quality control, training, damage claims, estimates, before-and-after comparisons, or client support.

We will use such materials responsibly and in accordance with our Privacy Policy. We will not publicly use identifiable photos of your property for marketing without permission where required.

Communications, SMS, and Email Terms

By providing your contact information, you agree that Sunny Butler may contact you by phone, email, SMS/text message, client portal, or other communication channels regarding:

1. Quotes, estimates, and service requests;
2. Appointment reminders and service updates;
3. Arrival notices, access issues, and schedule changes;
4. Customer support and satisfaction follow-up;
5. Invoices, payments, deposits, and account notices;
6. Promotions, offers, newsletters, or marketing messages where permitted.

You may cancel SMS messages at any time by replying STOP where supported. After you send STOP, we may send one confirmation message that you have been unsubscribed. You may reply HELP for assistance where supported, or contact us using the contact information provided on our website.

Message and data rates may apply. Message frequency may vary based on your service schedule, account activity, and communication preferences. Carriers are not liable for delayed or undelivered messages.

Even if you opt out of marketing messages, we may still send important non-marketing communications related to active services, bookings, invoices, customer support, safety, administrative matters, or legal notices.

Website Use

The content on our website is provided for general information and service-related use only. We may update, change, suspend, or remove website content at any time without notice.

Unauthorized use of our website, forms, client portal, content, branding, systems, or materials may give rise to a claim for damages and/or may constitute a criminal offense.

User Content

Any information, comments, reviews, photos, messages, files, or other content you submit to us may be used as reasonably necessary to provide services, respond to your requests, improve our operations, resolve disputes, document service history, and operate our business.

We will handle Personal Information according to our Privacy Policy.

Intellectual Property

Our website, branding, service materials, text, graphics, layout, design, logos, forms, client portal content, systems, processes, and other materials may be owned by or licensed to Sunny Butler.

You may not copy, reproduce, distribute, modify, publish, or commercially exploit our materials without prior written authorization, except as permitted by law.

Third-Party Links

Our website, communications, client portal, or materials may contain links to third-party websites or services. These links are provided for convenience only and do not mean we endorse or control the third party.

We are not responsible for the content, policies, availability, security, or practices of third-party websites or services.

Limitation of Liability

To the maximum extent permitted by law, Sunny Butler will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, including lost profits, loss of data, loss of use, loss of goodwill, business interruption, or other intangible losses arising out of or related to your use of our website or services.

Our liability for any claim related to services will be limited to the amount paid for the specific service giving rise to the claim, unless otherwise required by law.

Governing Law

These Terms of Service and any dispute arising out of or related to our website or services are governed by the laws of Washington, DC, without regard to conflict of law principles, unless otherwise required by applicable law.

Amendments

We reserve the right to amend, revise, or update these Terms of Service at any time. Updated terms may be posted on our website, client portal, or otherwise communicated to you.

Your continued use of our website or services after changes are posted or communicated constitutes acceptance of the updated terms.

Contact Us

If you have questions about these Terms of Service, our Privacy Policy, or your account, please contact us using the contact information provided on our website, click here.